Course Description
Knowledge and skills in retail operation strategy and management. Emphasis will be placed on applications of operation management concepts as well as the role of technology employed to manage inventory.
Syllabus
Student Learning Outcomes, Goals, Objectives:
Students successfully completing this course will be able to:
- Define and explain basic retailing principles, concepts, technologies, institutions, and trends in the retail environment.
- Explain the differences between retail segments.
- Describe global market factors associated with developed and emerging retail markets.
- Examine the nature and scope of planning retail strategy, assessing competitions and risk factors involved when entering new global retail markets.
- Conduct library and field research on specific retail topics, analyze findings, draw conclusions and make relevant presentations to retail executives to improve retail concepts and practices.
Course Grading Information:
| Activity/Performance Measure | Percentage/Points |
|---|---|
| Midterm Examination | 150 points |
| Final Examination | 150 points |
| Discussion Board Posts | 100 points |
| Weekly Activities | 300 points |
| Total | 700 points |
Grading Scale:
| Percentage | Letter Grade |
|---|---|
| 93 – 100% | A |
| 90 – 92.9% | A- |
| 87 – 89.9% | B+ |
| 83 – 86.9% | B |
| 80 – 82.9% | B- |
| 77 – 79.9% | C+ |
| 73 – 76.9% | C |
| 70 – 72.9% | C- |
| 67 – 69.9% | D+ |
| 63 – 66.9% | D |
| 60 – 62.9% | D- |
| < 60% | F |
Attendance/Participation:
Your attendance and participation in the course will be evaluated based on your active engagement in online discussions and completion of assigned weekly activities.
Course Materials Purchased by the Students:
- Levy, Michael, & Grewal, Dhruv (2024). Retail Management (11th ed.). New York, NY: McGraw-Hill.
- EP Packback Questions with Packback NS by Packback
Scholarly Perspectives
This course engages diverse scholarly perspectives to develop critical thinking, analysis, and debate and inclusion of a reading does not imply endorsement.