Global Franchising

Student Learning Outcomes, Goals, Objectives:

Students successfully completing this course will be able to:

• Recognize franchising principles, including how franchises differ from independent businesses.

• Discriminate between the roles of the franchisors and franchisees in successful franchise systems.

• Analyze a Franchise Disclosure Document (FDD).

• Evaluate franchise opportunities worldwide.

• Evaluate ethical perspectives on the role of women, religion, and legal issues within a global franchising framework.

• Examine environmental, historical, social, economic, political and /or cultural factors relevant to understanding franchising within the global framework.

Course Grading Information:

Activity/Performance Measure	Percentage/Points
Exam 1	130 points
Exam 2	170 points
Business Model idea/canvas	30 points
Franchise Project	100 points
Class Discussions	70 points
Total	500 points

Grading Policy. Divide the points you have by the total number of possible points (440) to achieve your grade.

Grading Scale

Percentage	Letter Grade
93–100%	A
90–92%	A–
87–89%	B+
83–86%	B
80–82%	B–
77–79%	C+
73–76%	C
70–72%	C–
67–69%	D+
60–66%	D
Below 60%	F

Attendance/Participation:

This course is delivered fully online in an asynchronous format. There are no required class meeting times and no attendance grade. Students are expected to engage with the course each week by reviewing assigned course materials and participating in the required graded discussion activities that correspond to the weekly course chapters. All discussions and assignments must be completed by the posted deadlines. Because weekly discussions are a graded component of the course, failure to participate or submit discussions by the deadline will negatively affect your final course grade.

Course Materials Purchased by the Students:

Judd, R.J., & Justis, R.T. (2008). Franchising: An Entrepreneur’s Guide, (4th ed.). ISBN: 978-0-759-36705-0.