Foundations of Design in the Digital Environment

Course Description

Application of design principles to branding and marketing concepts in the digital environment. Emphasis placed on the use of digital and/or virtual technologies such as Photoshop and Illustrator. Corequisite: CRS 242L.

Syllabus

Student Learning Outcomes, Goals, Objectives:

Students successfully completing this course will be able to:

  • Apply the elements and principles of design to evaluation, analysis and design of apparel and other textile products.
  • Classify and develop textile product design projects in a professional manner.
  • Design color stories, concepts boards and presentation boards comparable to those used in industry.
  • Develop an appreciation of apparel and textile products as a form of aesthetics.
  • Identify design and product development terms and begin to incorporate those terms into an industry vocabulary.

Course Grading Information:

Activity/Performance Measure Percentage/Points
Profile pic on Canvas15 points
Quizzes (10 pts. per chapter)120 points
Midterm & final exam300 points
Discussion leadership50 points
Lab assignments240 points
Final project (essay and board)200 points
Attendance/participation50 points

Final letter grades will be determined from the percentage of points you earned out of the total possible points. So, for example, if at the end of the semester your total points add up to 865, then 865/930=.93, or 93% (A). The following percent scale will be used to assign grades:

Grading Scale

Percentage Letter Grade
100 - 93A
92 - 90A-
89 - 87B+
86 - 83B
82 - 80B-
79 - 77C+
76 - 73C
72 - 70C-
69 - 67D+
66 - 63D
62 - 60D-
Below 60F

Attendance/Participation:

Class attendance is expected. As outlined in the UNCG Undergraduate Bulletin: Regular class attendance is a responsibility and a privilege of university education. It is fundamental to the orderly acquisition of knowledge. Students should recognize the advantages of regular class attendance, accept it as a personal responsibility, and apprise themselves of the consequences of poor attendance.

In a regular MWF or T/TH class, I allow students to have up to three unexcused absences without it affecting your attendance grade. However, because this class meets only once a week, one absence is equivalent to missing three days in a regular class. Therefore, you are advised not to miss more than one class in the semester, or your attendance grade will drop with each additional absence. For example, 0-1 absences = 100 points, 2 absences = 85 pts, 3 absences = 75, 4 absences = 65, and so forth. Five or more unexcused absences will result in a zero for your attendance grade, and/or you may be dropped from the course.

*Note: I reserve the right to drop a student from the course after three (3) absences.

Course Materials Purchased by the Students:

Ellinwood, J. (2021). Fashion by Design (2nd ed.). New York, NY: Fairchild.

Scholarly Perspectives

This course engages diverse scholarly perspectives to develop critical thinking, analysis, and debate and inclusion of a reading does not imply endorsement.