Typographics III

Course Description

An advanced study into the practice of typographic design and multimedia visual communication. Focus on design systems and on creating imagery for a variety of contexts. Prerequisite: ART 341 and ART 392.

Syllabus

Student Learning Outcomes, Goals, Objectives:

Students successfully completing this course will be able to:

  • Develop typographic vocabulary and historical perspective
  • Refine craft, attention to detail, and digital skills
  • Critique readability in text as a form of user experience.
  • Evaluate typography’s role in design and its critical role in effective (or ineffective) communication.
  • Demonstrate knowledge of design software
  • Demonstrate a professional-level proficiency using Adobe InDesign—the industry standard for layout and page design software.
  • Design highly readable texts for optimal user experience.
  • Organize, manage, and archive project assets and progressive iterations of digital design files in a logical and systematic manner.
  • Manage multiple projects and remain flexible and open through iterative practice (multiple revisions).
  • Design, formulate, and organize micro-typography with sufficient skill to teach others what you have learned in this course!
  • Strengthen critical-thinking, research, presentation, and collaboration skills
  • Synthesize all your class experiences in the writing, editing, design, typesetting, printing, and publication of your own book.

Course Grading Information:

Activity/Performance Measure Percentage/Points
Participation, assignments, and discussions Approximately 400 points

There are approximately 400 available points based on earned credit for participation, assignments, and discussions. Standard percentages apply: 90 – 100 % = A; 80 – 89 % = B; 70 – 79 % = C,; 60 – 69 % = D; < 60 % = F. This class uses the + ⁄ − system.

Attendance/Participation:

Participation (25% of total grade)

Participation is worth a total of 100 points. Participation includes attendance and engagement during class meetings.

Ultimately, this is a subjective measure of your overall level of engagement with the course experiences, including your attention and contribution to discussions and peer review opportunities; responsiveness to input on your work from instructor, peers, and guests; and the overarching curiosity, creativity, motivation, and rigor that attend design practice and process.

Course Materials Purchased by the Students:

  • A computer with an internet connection, a camera, and audio
  • Adobe Creative Suite
  • Microsoft Office
  • Microsoft Teams

Scholarly Perspectives

This course engages diverse scholarly perspectives to develop critical thinking, analysis, and debate and inclusion of a reading does not imply endorsement.